Dec 8 2012

How To Become a Favorite Source for Reporters

Reblogged from Indispensable Marketing:

  • Explain things chronologically if possible.
  • Speak slowly, so the reporter has time to take notes and mentally process what you’re saying.
  • Tell the story twice. The first time give the sweeping overview, and then return to the start of the story, and fill in all the details. The second time around you’ll remember more and fill in gaps in the narrative, and the reporter will ask better questions.

Read more… 447 more words

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